Those Interleukin Numbers in Skincare Ads, Decoded
NewBeauty put the interleukin numbers that turn up in treatment advertising to a panel of dermatologists. It is a useful piece because the numbers are real immunology being used as marketing texture: they matter enormously for prescription biologics in eczema and psoriasis, and they mean close to nothing printed on a cosmetic serum. A figure with no unit and no reference is branding wearing a lab coat.
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What changed in facial rejuvenation this week, one guide we updated, and why it matters. Written by Jay Keni, MD.